Our goal is always the same: Create a user experience (UX) they will never forget and an interface (UI) they never have to think about.
User Experience Design Services
The Fuselab digital product design team are expert UX/UI designers and have been recognized as some of the best in our industry. UX design services focus on creating better business outcomes while implementing improved digital product strategies.
UI and UX Services Reel
Our goal with our UI & UX design services is to create a seamless user experience between visuals and functionality.
The Fuselab design process, although flexible, initially focused on understanding your user goals, business objectives, and functional requirements.
- Target Audience
- Market Status
Research & Analysis
- User Research
- User Behaviors
- Competitor Analysis
- Overall Goals and Deliverables
- Resource Allocation
- Project Planning
- Navigation Concepts and Signs
- Moments of Attraction
- Usability Testing
- A/B testing
- Physical Assets
- User Feedback
- Design System
- Rollout strategy
All UX/UI research begins with user research and an attempt to understand the users of a particular product. It’s this focus on the user and how they will interact with your design that set the stage for what would become known as “design thinking,” and as they say, the rest is history.
Personas are exactly how they sound, they are the defined user types that hopefully have been articulated before design work has begun to help designers understand who exactly they are designing for. Personas should be as detailed as possible, as each factoid helps us understand how best to fashion an intuitive product that meets the needs of all users.
To understand user behaviors, we first need to understand user goals and desires and then closely examine how particular user attempt to achieve their goals, and other personas will attempt the same goal but in a completely different way, based on their own life experience. Studying user behaviors can feel a little like anthropology at times.
A version of SWOT analysis is utilized in almost every industry, as it helps us build an extremely comprehensive view of the current state of an organization. Strengths, weaknesses, opportunities, and threats all play an equally important role in painting the most vivid picture of any organization.
Project planning is a specialization within the UX/UI digital design and development work flow that everyone relies on quite heavily, and if done poorly, can be the catalyst toward total failure from the very beginning. Project planning is also something that is continuous and does not simply involve the start of project only.
The principles of wireframes fall in line with any blueprint an architect may use when designing a structure. It just so happens that this structure is for the digital world and not the physical world of buildings or houses. However, having detailed wireframes is no less important for the digital community, just ask any developer.
Design systems are continuously evolving and have advanced well beyond where they were just a year ago. This is good news for everyone in our industry, as with each step forward in this area, products get easier to deliver and much, much easier to maintain with consistency.
When a digital design shop wants to test their ideas without spending a lot of time and budget building actual code, they turn to simple design prototypes. Tools like Figma have made it easy for us to “fake” the digital product experience enough to allow users to take our product design on a test drive before we build the real thing.
UX usability testing is the term we use to define how easy and intuitive the convergence between design and functionality are, and what improvements can be made to bridge the gaps, if any are detected. At the end of the day, its about how the thing works and how easy is it to use for that those that arrive for the first time.
Our user experience experts evaluate the feedback from our user testing and make critical recommendations to the design team before anything is handed over to the development team. This is just one of the many stages of evaluation and testing that are used to validate our UX/UI design before final publication.
After almost ten years of building digital products and experiences, the Fuselab portfolio circumnavigates across countless industries, producing digital product design for every walk of life imaginable. We humbly present this work with gratitude toward all of our clients that allowed us to make this work a reality.
Bespoke UI and UX Design Services
Advanced UI/UX strategy involves a group of skill sets and experience that moves well beyond understanding creating seamless user experiences. To begin with, UX/UI design now includes mobile and tablet apps, web apps, software, custom platform design, and that’s just the beginning of the list.
Industries We Love
To Design UX For Industry Expertise
Imagine trying to control the fuel usage, miles traveled without a rest, and tire wear all from one dashboard. This is the world of UX/UI design and development for the transportation and logistics industries.
Healthcare UX/UI design and development work is often about taking an existing dashboard and simply making it easier and more efficient for medical providers to use.
Travel UX/UI design is all about mobile application design and creating a digital interface for mobile apps requires a expert-level design experience to provide enjoyable and useful user experiences.
If AI does exist, it’s 99% Machine learning and 1% AI. The entire idustry relies on providing a user experience that makes creating models and running tests as simple as possible. As a developer of AI and machine learning tools our designs seek to show users that we uderstand their needs and their goals, and that we respect their time and effort.
Almost everything can be purchased online now, including cars and houses, so it makes sense that the UX/UI design needs to be on par with all the big players like Amazon if a new company stands a chance. Without realizing it, we use these big brands as our benchmark and your product sales experience needs to be even better than the big boys to stay competitive.
Selling homes or commercial real estate is about standing out in your market, and we have found that this often comes down to what kind of technology you employ in your sales process. This is where UX/UI app design can make huge difference.